---
title: Midiendo Inbound | Analítica para Inbound Marketing | concordancia
description: concordancia | El Blog especificamente creado para que aprendas a analizar y presentar todos los resultados de tu estrategia de Marketing Inbound
---

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Que es esto de la concordancia en Adwords? Como tengo que poner las Keywords en mi SetUp? pues bien, es muy sencillo. Son los tipos de relación que existen entre las Keyword que buscan los usuarios y las que activan el anuncio programado.

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